Devine Bride: What’s hot at London’s best wedding fairs

London wedding fairs always provide great inspo + Instagramable content; here’s native Scot and London-based guest blogger Laura Devine‘s pick of the trends.

As a wedding tasker working between London and Glasgow, my clients expect me to be on top of what’s trending across the length and breadth of the country. London wedding fairs always provide great inspo!

This year, my two must-visit shows were A Most Curious Wedding Fair (March) and The Wedding Fair – ExCel London (April).

A Most Curious Wedding Fair is considered an alternative (but local) wedding event, hosted in an old warehouse that used to be a brewery (think WEST on the Green, or something trendy off Byres Road, but with 110+ stands), whereas The Wedding Fair – ExCel London is a national show, with big budgets and stands arranged in a mass grid format (think the The Scottish Wedding Show at Glasgow’s SEC, but much bigger).

Despite their stark differences in style, I noticed a few similar trends pop up at both fairs “ although perhaps interpreted slightly differently¦

Beauty and Beast cake by The Custom Cake Boutique


Thanks to Emma Watson, Beauty and the Beast is having a bit of a wedding moment.  My favourite from the trend? Cake! This is an oh-so-subtle way to incorporate this theme, giving maximum wow factor without an overdose of the Disney factor.

You may love the Beauty and the Beast resurgence of late, but you don’t want to seem like a Disney weirdo or force your future husband to play Beast.  Keep it classy with cake!

Gorgeous paper blooms by Paper Flower Artistry


Your wedding is likely to be the most amount of money you have ever spent in your life. So it’s no wonder brides want to find ways of preserving their flowers, as well as their memories.

While a paper bouquet may seem a bit naff, paper flowers as décor were everywhere at the London wedding fairs this Spring “ from photo and selfie backdrops to centrepieces.

So cost effective, yet simply stunning. And imagine if you had the ones below as a feature in your house afterwards?

Preserved flowers by Sophie and Luna / Image: Natalie J Weddings

Bouquet preservation is also a trend taking London by storm at the moment.

One step ahead is Sophie and Luna, who specialise in making preserved flower bouquets and flower crowns.

This means you get much more choice for your wedding flowers than simply what is in season at the time, they are also as light as a feather, easily transportable, and you get to keep them forever.  Win-win!


Move over Rose Quartz and Serenity (Pantone’s colours of the year for 2016); the new pastels trending are oranges, peaches and hues of blue.

Think of the oranges and peaches with a similar warmth to rose gold, and the blue should be a soft powdery or silvery blue.

Incorporate these colours by decorating with paper flowers (see above) or tassel bunting.

Fun light up loveheart and letters by Locke and Busby


Not a new trend by any means, but still going strong! Go bold or go home.

We’ve seen the classic ˜Mr + Mrs’ and personalised initial letters, but this time around it’s a statement further.

Super slick neon signage by Vowed and Amazed

From fun quotes, to phrases de rigueur, to full-on neon. Forget your name in lights; guests don’t #hashtag that anymore!

Jacket: Lucky Sew & Sew available at Rock the Frock. Jackets are fully customisable and are £120 for standard handpainting. 

Photo: Rebecca Douglas Photography | Make-up: Love Moi | Hair: Flamingo Amy 


Last but not least, a trend I am absolutely lusting after right now is uber cool personalised leather jackets.

You’ll have loads of photos inside while you’re taking your vows and dancing the night away, so a cool personalised jacket would mix it up a bit while you are baring the cold for a short while “ which, let’s face it, is literally always the case in Scotland, no matter what month it is!

I loved these ones I spotted at The Wedding Fair at the ExCel by Rock The Frock. Plus the personalisation options are endless. **Cue new Pinterest board**

Enjoy, and happy Pinning!

About the author, Laura Devine of Devine Bride

Laura is a wedding tasker and runs the multi award-winning wedding blog Devine Bride.  Laura offers pick and mix wedding planning, from stationery to styling, hire a bridesmaid to help on the day, and from wedding planning to wedding websites.  Her honest and practical blog covers hen parties to honeymoons and everything in between.

She won Best Rising Star at the Wedding Blog Awards 2016, Wedding of the Year 2017 with Your London Wedding Magazine, and was highly commended in the Wedding and Events category at the UK Blog Awards 2017.

Laura is Glasgow born and bred but now splits her time between Scotland and London, where she lives, works and plays. She is a graduate of the Glasgow School of Art and the London College of Fashion.

In her words, “Weddings are important because they celebrate life and possibility, and ultimately, it’s all about making people happy “ and I love that.”

Are you looking for more wedding inspo? CLICK HERE TO VISIT LAURA’S BLOG, DEVINE BRIDE.CO.UK